BRITANNICA.COM
Brand Strategist & Platform Architect. I helped reposition Britannica.com from legacy reference brand to “Thought Stylist to the World,” launching an unscripted, media-forward campaign that reframed non-fiction for the digital era.
Brand Strategist & Platform Architect. I helped reposition Britannica.com from legacy reference brand to “Thought Stylist to the World,” launching an unscripted, media-forward campaign that reframed non-fiction for the digital era.