Co-Founder & Strategic Partner

FOUNDER-LED & EMERGING BRANDS

Helped build the world's largest adult tap program, transforming a local studio into a multi-platform brand spanning events, publishing, and media.

Featured

FOUNDER-LED & EMERGING BRANDS

Discussed the cultural evolution of men's grooming and how changing perceptions of masculinity continue to shape consumer behavior.

Account Supervisor, Deutsch NY

BRAND REPOSITIONING & BUSINESS RENEWAL

Led a team to reposition Britannica from a traditional reference publisher into a culturally relevant platform built around ideas, expertise, and influence.

Contributing Writer, Men’s Style

BRAND REPOSITIONING & BUSINESS RENEWAL

Explored the intersection of sustainability, consumer perception, and the evolving business of fashion.

Co-Author & Business Partner

FOUNDER-LED & EMERGING BRANDS

Helped transform an extraordinary community story into a nationally recognized book, media platform, and enduring legacy.

Contributing Writer, Men’s Style

FOUNDER-LED & EMERGING BRANDS

Explored how mother and son founders transformed a kitchen experiment into a globally recognized luxury beauty brand.

Featured Segment

FOUNDER-LED & EMERGING BRANDS

CBS Sunday Morning profiled Vicki G. Riordan and the Tap Pups, bringing national attention to a community that had grown into a cultural phenomenon.

Featured Segment

FOUNDER-LED & EMERGING BRANDS

Vicki and the Tap Pups appeared on TODAY, sharing the story of a program that inspired thousands through dance, community, and purpose.

Creative Producer

FOUNDER-LED & EMERGING BRANDS

Produced an original music video inspired by Encore Performance, extending the story into a new creative and cultural expression.