President & Partner, SWAT.
Led digital content strategy and built a newsroom-style editorial operation for Marcus by Goldman Sachs.

President & Partner, SWAT.
Helped evolve Wheels Up from a disruptive private aviation startup into a scaled lifestyle brand positioned for cultural relevance and long-term growth.

President & Partner, SWAT by Kirshenbaum.
Helped transform Bona Furtuna from a single-product olive oil company into a modern Sicilian culinary and lifestyle brand rooted in provenance, design, and the larger vision of La Furtuna Estate.

Chief Marketing Officer & Head of Sales.
Helped transform John Allan’s from a single flagship grooming club into a global lifestyle and product brand that helped redefine modern men’s grooming.