LEADERSHIP Brian Riordan LEADERSHIP Brian Riordan

ZEEL

President & Partner, SWAT

BRAND REPOSITIONING & BUSINESS RENEWAL

Helped reposition ZEEL around a more compelling consumer promise that better reflected the scale and ambition of the business.

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LEADERSHIP Brian Riordan LEADERSHIP Brian Riordan

ZERO Makeup by Nabila

President & Partner, SWAT

FOUNDER-LED & EMERGING BRANDS

Helped transform a breakthrough product concept into a globally positioned beauty brand serving an underserved consumer audience.

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LEADERSHIP Brian Riordan LEADERSHIP Brian Riordan

LA FURTUNA ESTATE

President & Partner, SWAT

FOUNDER-LED & EMERGING BRANDS

Helped define the strategic architecture for La Furtuna Estate, connecting hospitality, food, wellness, and luxury skincare under a unified vision.

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LEADERSHIP Brian Riordan LEADERSHIP Brian Riordan

CREDIT SUISSE

AVP, Global Brand Marketing & Advertising

ENTERPRISE TRANSFORMATION

Helped lead the firm's first global brand platform, aligning more than 25 business units across 18 countries under a single strategic vision.

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LEADERSHIP Brian Riordan LEADERSHIP Brian Riordan

VICKI’S TAP PUPS

Co-Founder & Strategic Partner

FOUNDER-LED & EMERGING BRANDS

Helped build the world's largest adult tap program, transforming a local studio into a multi-platform brand spanning events, publishing, and media.

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