President & Partner, SWAT

FOUNDER-LED & EMERGING BRANDS

Helped transform a premium olive oil company into a broader culinary and lifestyle brand inspired by the vision of La Furtuna Estate.

Strategic Advisor

FOUNDER-LED & EMERGING BRANDS

Helped shape the strategic architecture of a modern venture platform spanning investments, media, fellowships, and new business creation.

President & Partner, SWAT

BRAND REPOSITIONING & BUSINESS RENEWAL

Helped sharpen positioning and market distinction for one of South Florida's most ambitious ultra-luxury residential developments.

Contributing Writer, Men’s Style

FOUNDER-LED & EMERGING BRANDS

Explored how mother and son founders transformed a kitchen experiment into a globally recognized luxury beauty brand.

Account Executive to Account Supervisor, BBDO New York

NEW VENTURES & GROWTH PLATFORMS

Helped launch major national products and international initiatives while learning the discipline of large-scale brand building.

President & Partner, SWAT

NEW VENTURES & GROWTH PLATFORMS

Helped evolve flagship restaurant brands while developing new hospitality concepts designed for future growth.

President & Partner, SWAT

BRAND REPOSITIONING & BUSINESS RENEWAL

Helped reposition ZEEL around a more compelling consumer promise that better reflected the scale and ambition of the business.

President & Partner, SWAT

FOUNDER-LED & EMERGING BRANDS

Helped transform a breakthrough product concept into a globally positioned beauty brand serving an underserved consumer audience.

Featured Segment

FOUNDER-LED & EMERGING BRANDS

CBS Sunday Morning profiled Vicki G. Riordan and the Tap Pups, bringing national attention to a community that had grown into a cultural phenomenon.

President & Partner, SWAT

FOUNDER-LED & EMERGING BRANDS

Helped define the strategic architecture for La Furtuna Estate, connecting hospitality, food, wellness, and luxury skincare under a unified vision.

President & Partner, SWAT

NEW VENTURES & GROWTH PLATFORMS

Developed the names, positioning, and launch strategy for two hospitality concepts that helped define the opening of 1 Hotel Brooklyn Bridge.

Featured Segment

FOUNDER-LED & EMERGING BRANDS

Vicki and the Tap Pups appeared on TODAY, sharing the story of a program that inspired thousands through dance, community, and purpose.

Creative Producer

FOUNDER-LED & EMERGING BRANDS

Produced an original music video inspired by Encore Performance, extending the story into a new creative and cultural expression.